Advertising on digital screens in Moscow and St. Petersburg buses

Reach and Audience

• >2,700 buses

• >500 digital screens

• >1,500 routes

• >700 million passengers annually

• Primary audience: 25–44 years old — active, solvent users

• Average trip duration — 30 minutes

Your advertisement will be broadcast on dual-sided screens installed on buses in Moscow and St. Petersburg — both inside and outside the vehicle. This ensures maximum reach.

Placement Conditions

• Format: digital DOOH (Digital Out-of-Home)

• Screen type: dual-sided, mounted in place of side windows

• Up to 65’’ diagonal

• Stable image when viewed at an angle

• Remote content management via personal account

• Wi-Fi traps, online monitoring

• Built-in camera and in-depth analytics for audience profiling

Advantages

• Geolocation targeting: from local zones to full route coverage

• Flexible broadcast schedule: precise showtimes, instant launch

• Different creatives depending on speed:

  • at low speed — complex plots and text can be used

  • at high speed — focus on large visuals and brief messages

• Automatic screen brightness and contrast adjustment

Want to launch a campaign on digital screens?

 Submit a request on the website or contact our managers — we will select suitable routes, calculate reach, and propose visual solutions for your brand.