Placement allows you to reach users across multiple environments simultaneously: in news, articles, videos, mobile formats, and the Telegram channel, amplifying the effect through frequency and diverse touchpoints.
About the Platform
Sports.ru unites a website, mobile applications, and social channels, forming a robust ecosystem around sports and lifestyle.
The platform's audience not only follows sports but is also actively interested in finance, cars, electronics, travel, real estate, and entertainment.
Audience
men — about 70%
core age 25–44
active urban audience
high engagement and deep session times
regular content consumption
Placement Formats
Channel | Formats | Opportunities for Brands |
Website | Branding, banners, carousels, inread video | Mass reach and visual dominance |
Mobile / Apps | Fullscreen, catfish, native formats | Contact on a personal screen |
Video | Preroll, midroll, pauseroll | Engagement within video content |
Telegram | Native posts, integrations | Trust-based contact with the audience |
Advantages
a unified media environment instead of fragmented placements
increased memorability through frequency
flexible configuration tailored to the task and budget
combination of reach and native formats
When this option is good:
for brands without a clear understanding of the format
for large budgets
for selling "through strategy," not through a price list
Contact Us
We will select the optimal mix of formats, calculate reach, and assemble a media plan tailored to your task.
