Placement in the RZD Passenger Magazine
"Comfortable Life on the Move" — the official full-color glossy magazine for passengers of Russian Railways.
All cities
Passengers have time to read, and advertising is perceived as part of the content, ensuring long-term and high-quality brand contact.
About the Magazine
RFLIGHT is the in-flight magazine of Rossiya Airlines, one of the country's largest carriers with an extensive route network across Russia and internationally.
Circulation: 70,000 copies
Placed on all flights
Read throughout the entire flight
The format is suitable for image-building and premium communications.
Audience
Business passengers
Entrepreneurs
Mid-range and premium tourists
Passengers on business and international flights
Placement Formats
Placement Series | Available Formats | Features |
1–3 issues | Page, Spread, 3rd Cover | Suitable for one-time placement and channel testing |
4–6 issues | Page, Spread, 3rd Cover | Enhanced effect and increased memorability |
7–12 issues | Page, Spread, 3rd Cover | Maximum effect through regular contact |
Why It Works
Passengers are in a confined space without information noise
The audience has time to read and study the content
Advertising is perceived in a calm, trustworthy context
Long-term contact increases brand memorability
The magazine accompanies the passenger throughout the entire flight
The in-flight magazine is not a brief advertising contact, but a full-fledged presence during moments of rest, anticipation, or planning.
Placement Period
Minimum period — 1 month
Packages from 1 to 12 issues are available
Terms and issue availability are confirmed with the manager
Contact Us
The AD.Media team will select the optimal placement format, calculate the cost based on your campaign objectives, and offer a favorable package solution.
