Radio Retro FM is one of the most recognizable radio stations with a loyal adult audience and a high level of trust in advertising.
Placement during the festive week in January allows you to reach listeners during a period of rest, travel, and increased consumer activity.
The format is suitable for brands that value a calm, frequent, and memorable presence on air.
Format | Placement Period | Features | Opportunities for the Brand |
Radio Retro FM, prime time | January 3–10 | Spot duration: 20 seconds; Airings during morning and daytime hours with maximum audience | Mass reach; High memorability; Support for promotions; Increased brand recognition |
The audience of Radio Retro FM in Sochi is men and women aged 35–54.
Listeners are couples with children, managers and specialists with medium to high income levels, car owners, leading an active lifestyle and interested in travel and cultural events.
The festive period in January is a time when the audience listens to radio more often and is more receptive to advertising messages.
Placement in prime time ensures stable contact with the audience without overload and advertising noise.
The format allows for quick launch and, if necessary, scaling to other periods.
January 3 — January 10.
Placement calculations for other months and periods are available.
The AD.Media team will select the optimal airing schedule and prepare a placement tailored to your objectives.
