Advertising placement on road signs in Sochi

The format ensures daily contact with motorists and passengers in conditions of high attention concentration on the road situation.

About the Format

Advertising materials are placed on the sides of road signs located along the city's main traffic routes.

It is possible to choose the placement side depending on the direction of traffic and campaign objectives.

Placement Options

• Side along the main traffic flow — maximum visibility and contact frequency

• Side along oncoming traffic flow — additional reach and presence support

• Placement on both sides — maximum effect and audience reach

Terms

• minimum placement period — 12 months

• long-term brand presence

• stable daily reach

Suitable for Objectives

• increasing brand awareness

• navigation and image campaigns

• local and city services

• brands targeting motorists

Contact Us

We will select the direction, placement side, and confirm availability.
Request a detailed commercial proposal with an address program.