Advertising on the TV channel "Saint Petersburg" image

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Advertising on the TV channel "Saint Petersburg"

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Advertising on the "Saint Petersburg" TV channel is an opportunity to promote your brand on one of the city's most authoritative media platforms. Our formats help businesses build trust with viewers and strengthen their image.

About the TV Channel "Saint Petersburg"

The "Saint Petersburg" TV channel is a state-owned city television channel. It is funded from the budget of Saint Petersburg and shapes its programming policy in the interests of the city's residents, promoting the values of Russian and St. Petersburg identity.

  • 14 years on air

  • 24/7 broadcasting

  • HD format

  • Over 50% of content is original production

  • Up to 30 original programs daily

  • Reach — about 1.7 million people per month (≈260 thousand per day)

Audience: 

  • 63% women / 37% men

  • Core age — 25–64 years

Distribution on TV and online platforms

Placement Conditions

Format

Description

Features

"Morning in Petersburg" — "Business Breakfast"

An interview where you can present your business in a favorable light, showcase your venue, products, or services. Duration — up to 4 minutes. Airs on weekdays 7:45–10:30.

High audience engagement; opportunity to talk about the business in detail.

"Morning in Petersburg" — "Guest in the Studio"

A live interview in the TV channel's studio. A company representative discusses current topics, shares experience and expert opinion. Duration — 4 minutes. Airs on weekdays 7:45–10:30.

Building the company's expert image; opportunity to set the current agenda.

"Useful Consultation"

An informational and practical program where a company representative answers questions and calls from viewers. Duration — 25 minutes. Airs on weekdays 10:30–11:00, repeat 7:15–7:45.

Direct contact with TV viewers; positioning the company as a reliable expert.

"Let's Explain PRO"

An analytical program where a company representative acts as an expert on a current topic. Duration — 20 minutes. Airs on weekdays 15:20–15:40, repeat 12:10–12:30.

Increasing brand trust; positioning the company as a reliable expert.

Advantages of Placement on the "Saint Petersburg" TV Channel

  • Reach of the target audience in Saint Petersburg and the Leningrad Region

  • High level of trust in the channel as a city media outlet

  • Opportunity for expert participation on air

  • Effective combination of TV and online distribution

  • Variety of formats to suit brand objectives

Contact our managers to select the optimal placement format and agree on airtime.

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