Advertising Opportunities at Gas Stations

What's Included in Placement:

• Digital screens (horizontal and vertical) in payment waiting zones

• Promotional activities on the gas station premises

• Leafleting and sampling

• Integration into gas station apps and loyalty programs

• Wi-Fi analytics and retargeting

Reach

• 1,735 gas stations in 59 regions of Russia

• 3,326 screens

• Total potential reach (OTS): over 134,000,000 contacts per month

Target Audience

• Gender: 70% men, 30% women

• Age: 25–45 years old — the core audience

• Income: 65% have above-average income

• Behavior: active drivers, make regular purchases, use personal vehicles or car-sharing

Placement Advantages:

• Guaranteed audience contact — 100% of visitors to the cashier zone see your ad

• Large-scale reach across regions and at the federal level

• Integration with digital channels and precise targeting capabilities

• Increased brand awareness and loyalty at the moment when consumer attention is maximally focused

Want to calculate the reach and cost of placement for your region?

Contact our managers — we'll select optimal formats and propose a strategy tailored to your brand.