-card.webp)
Special offer
Placement in the Rutube.ru video player is a video advertising format that appears during content viewing, ensuring reach to the active audience of Saint Petersburg and the Leningrad Oblast within a native video environment.
Rutube is a major video platform with a growing audience, where users spend a lot of time watching videos.
The multi-roll format in the player ensures natural ad perception: the video appears within the viewing experience itself, not surrounded by page elements.
This placement is suitable for brands that want to increase awareness, reach the 25–54 audience in target regions, and get a steady stream of video contacts.
Format | Features | Opportunities for the Brand |
Video banner up to 20 seconds | Position inside the Rutube video player (Desktop + Mobile); Audience 25–54; Geo: Saint Petersburg + Leningrad Oblast; Flexible targeting; Dynamic rotation; Stable monthly impression volume | High visibility during viewing; Natural and unobtrusive perception; Increased awareness; Effective for brand image and seasonal campaigns; Precise reach of the St. Petersburg and Leningrad Oblast audience |
The ad is shown at the moment when the viewer is already fully immersed in watching a video — attention is maximally focused on the screen.
Because of this, the video is perceived naturally and remembered better than external banner formats.
Dynamic rotation and geo-targeting ensure stable reach and eliminate impressions outside the target region.
The format is suitable for awareness objectives, promoting seasonal offers, and launching new products.
Placement is available monthly, dates and volumes are easily adjusted to the task.
Additional settings and custom parameters are possible.
The AD.Media team will prepare a media plan, select optimal settings, and propose placement options tailored to your objective.
Write to us to get a forecast and discuss campaign details.
-card.webp)
