About the Venue
Pride Wellness is a premium, members-only family club located in an elite countryside setting. The space combines sports, wellness, and lifestyle infrastructure: fitness for adults, children, and teenagers, tennis courts, a SPA center, a "live" cuisine restaurant, and an open park area.
The club occupies over 7,000 m² of indoor space and 2.7 hectares of green territory for training and relaxation. The audience spends significant time at the club, returns regularly, and perceives communications within a trusted environment.
Audience
Age: core 30–50 years;
Members of a closed wellness club;
Families with children;
High-income audience;
Visitors of SPA and fitness programs;
Clients of premium restaurant service;
Loyal residents with regular visit frequency.
Placement Formats
Outside — on the premises and beyond the club
Billboards and structures in the parking lot
Contact with the audience at the moment of entry and exit, during high concentration of attention.
Cityboard near the club
Visual brand presence on the external perimeter in the area of constant resident and guest traffic.
Exposure in the parking lot
Individual placement formats in the area of pedestrian and vehicle flows.
Online — the club's digital channels
Email newsletters for club members
Brand integration into the club's official communications with direct access to the closed resident database.
Push notifications in the mobile application
Short personal contact through the club's application.
News in the application carousel
Visual and informational placement in the interface, which is regularly used by club members.
Inside — inside the club
Exposure in the 1st-floor gallery
Placement in an area of active movement and waiting.
Posters on easels
Advertising materials at key points along the route inside the club.
Digital panels
Dynamic placement on digital screens within the club space.
Why It Works
Closed and carefully selected audience;
High level of trust in the environment and brands within the club;
Regular repeated contacts;
Extended guest stay duration;
Absence of external advertising noise;
Organic integration of the brand into a premium lifestyle context.
Placement Period
Placement is available on a monthly basis.
Formats and timelines can be adapted to the brand's objectives.
Contact Us
We will tell you more about the available formats, select the optimal placement, and prepare a proposal tailored to your brand's objectives.
