Saint Petersburg
TRK "Hollywood"
Place ads on digital screens at the entrances of the new shopping mall and capture the audience's attention as they enter.
Special offer
Advertising on screens at WILDBERRIES pickup points
Jan 1, 2026 – Dec 31, 2026Saint Petersburg
Indoor digital at WILDBERRIES is direct contact with customers at the moment when they are already in the mood to make purchases and ready to make decisions.
Placement on screens at WILDBERRIES pickup points provides access to an audience of active retail users.
The daily foot traffic at PPOs creates high contact frequency, and the environment itself is highly purchase-oriented: people come to collect goods, browse displays, and wait for their order, making attention to the screen natural and non-intrusive.
Over 270 locations are available in the city, the package includes 90 locations — the selection is tailored to the brand's objective.
Placement Formats:
Format | Features | Opportunities |
Indoor digital in the waiting area | Screen located near customer seating and the pickup counter | Long contact time; Soft perception; Ideal moment for promotions and sales |
Screen at the PPO entrance group | Engages the entire visitor flow upon entry and exit | Maximum visibility; Ideal for announcements, discounts, new product launches |
Screen near product display/stand | Visitor is browsing goods and accessories | Influences purchasing behavior directly at the point of choice |
Why It Works:
PPO visitors spend several minutes inside: waiting for their order, checking goods, browsing displays.
This is a natural pause where the screen captures attention without pressure and competition with high advertising noise.
WILDBERRIES provides:
• high daily customer traffic
• an audience focused on goods and discounts
• contact frequency due to regular PPO visits
• a convenient environment for promoting sales, new products, and services
Indoor digital at PPOs is suitable for brands needing quick reach, maximum proximity to purchase motivation, and subtle audience engagement.
Placement Period:
The standard period is 30 days.
The exact list of locations and available packages will be confirmed by the manager upon request.
Contact Us
The AD.Media team will select the optimal package of locations and prepare a media plan for your campaign.
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