All cities
Placement on Sports.ru
Website, mobile version, apps, and Telegram
Sports.ru is one of Russia's largest sports media platforms with an engaged audience that spends significant time daily on the site and in the apps.
Special offer
Advertising on Auto.ru
All cities
Auto.ru is the leading portal in the Russian internet for vehicle sales listings and the premier full-fledged automotive media publication in Russia. Advertising on Auto.ru helps enhance brand recognition among car enthusiasts.
About Auto.ru
Thousands of car enthusiasts visit the platform daily to buy or sell cars, select tires and wheels, and check out test drives and the latest market news.
Traffic: 32 million users monthly
Platform: Mobile — 74%, Web — 16%, App — 10%
Audience:
Gender: 67% men, 33% women
Age: core 25–54 years
Audience characteristics: solvent users ready to buy or sell cars; interested not only in automotive topics
Placement Conditions:
Format | Capabilities | Features |
Display | Desktop: Superbanner, double snippet; Skyscraper / R1; Snippet (reach); Branding banner; Video banner. | High visual reach; direct contact with active users. |
Product Special Projects | Brand Zone (brand page in custom design), Launch Ecosystem, Electro Ecosystem. | Creation of unique brand space and special projects for specific products. |
Placement in Online Magazine | Product promotional article, Partner article, Editorial promotional article. | Integration into editorial content, increases brand trust. |
Integrations in Video Channels and Social Networks | VK, Dzen, YouTube. | Multi-platform promotion with coverage of active audience. |
Advantages of Placement on Auto.ru:
Access to the largest audience of car enthusiasts in Russia
Targeting solvent users ready to buy or sell a car
Wide choice of formats
Possibility of comprehensive audience coverage
Want to boost sales and brand awareness among car enthusiasts?
Contact our managers for a consultation and to select the optimal placement format on Auto.ru!
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