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Advertisement on SMOTRIM.RU

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Place your ad on Russia's largest digital media platform SMOTRIM.RU and reach millions of users. Our advertising formats allow you to effectively promote your brand across all devices — from desktops to Smart TVs.

About the Platform СМОТРИМ.RU

  • Launch: November 2, 2020

  • Includes VGTRK assets: TV channels "Rossiya", "Rossiya 24", "Rossiya Kultura", international "RTR-Planeta", 79 regional branches, radio stations "Radio Rossii", "Mayak", "Vesti FM", "Radio Kultura", and "Yunost"

  • Access: Desktop, Mobile, Smart TV, Apple TV, Android TV

Audience: 

  • 12.5 million unique users per month

  • 73% Mobile

  • Women 56%, Men 44%

Content: news, talk shows, series, films, podcasts, cartoons, live broadcasts.

Placement Conditions

Format

Capabilities

Features 

Video Advertising

Multi-roll: In-stream + Out-stream.
Placement of video ads before, during, or after content playback.

Maximum reach of the target audience; targeting by genre, geography, and interests.

Banner Advertising 

Billboard 100% x 250.
Placement of banners on Desktop and Mobile platforms.

High visibility; building a strong brand image.

Advantages of Advertising on СМОТРИМ.RU

  • Access to the audience of Russia's largest media corporation (VGTRK)

  • Precise targeting and flexible campaign setup

  • Reach across a large number of platforms (Desktop, Mobile, Smart TV, Apple TV, Android TV)

  • Broad content lineup: news, series, live broadcasts, podcasts.

Contact our managers to select the optimal advertising format on СМОТРИМ.RU tailored to your objectives.

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