

Special offer
Advertising on theDay.ru
We offer effective advertising placement on one of Russia's leading women's online resources — theDay.ru. This site brings together millions of female readers seeking inspiration, advice, and support in all areas of life.
About the Website theDay.ru
theDay.ru (formerly Wday.ru) is a constantly updated guide to self-discovery and self-love. Millions of female readers have trusted the resource for over 15 years thanks to collaboration with recognized experts and opinion leaders.
4.6 million unique visitors per month
9.2 million page views per month
501 thousand subscribers on social networks
Audience:
73% women, 27% men
Core: 25–44 years old
The theDay.ru girl is an active metropolitan resident balancing career and personal life
Features:
The website covers all areas of women's interests, inspiring and motivating
Real solutions: practical "how to" materials
Support in self-development and career
Relevant agenda: trends, experts, a positive outlook on life
Advertising Terms
Format | Opportunities | Features |
Banner Advertising | Branding. | Maximum visibility, access to a wide audience. |
Video Advertising | In-Read (video within thematic editorial materials). | High engagement, native placement within content. |
Text Advertising | News; "Standard" article; article + social; E-com article; article + newsletter + social; integration into editorial articles; webinar with a specialist. | High level of trust, expert positioning. |
Branded newsletter to theDay database; branded newsletter to ½ of the database. | Personalized contact, high conversion. | |
Social Networks | Post in VK, OK, Telegram; VK story; VK clips; contests in VK and OK. | Quick audience reaction, viral reach. |
Advantages of Advertising on theDay.ru
Premium female audience
Over 15 years of trust and expertise
High reader engagement
Ability to use different communication channels within a single brand
Contact our managers to discuss details and select the optimal advertising package on theDay.ru.
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