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Special offer

Advertising on theGirl.ru

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theGirl.ru is a popular online resource for modern girls. The publication inspires millions of readers daily by revealing secrets of youth, trends, and stories, as well as offering engaging quizzes and exclusive interviews.

About theGirl.ru

  • 7.4 million unique visitors per month

  • 16 million page views per month

  • 209 thousand social media subscribers

Audience:

  • 81% women, 19% men

  • Core audience — girls aged 18–34

  • Open to new things, stylish, energetic, and value individuality

Features:

  • The most popular fashion and beauty media among girls aged 18–25

  • Reflection of global and Russian trends

  • Exclusive interviews with idols

  • Recommendations from experts and influencers

  • Engaging quizzes and videos

Advertising Terms

Format

Capabilities

Features

Banner Advertising

Branding.
Desktop: 970x250, 300x600, sticky banner 728x90, TGB 316x196, menu button.
Mobile formats: 300x250, Native Scroller, Ad Button 80x80, Fullscreen.

Bright visual presence, maximum brand visibility.

Video Advertising

In-Read (video ads within thematic content).

High engagement, native integration.

Text Advertising

News article, "Standard" article, article + social, e-com article, article + newsletter + social, integration into editorial articles.

Audience trust, expertise, deep engagement.

Social Media

Post in VK, Telegram; stories and clips in VK; contest in VK.

Viral reach, interactive engagement.

E-mail

Branded newsletter to theGirl database.

Personalized approach, precise targeting of the target audience.

Advantages of Advertising on theGirl.ru

  • Access to the largest female audience in Russia

  • Direct communication with a young, active, and trend-savvy audience

  • Diverse integration formats — from native articles to social media and newsletters

  • Expert content delivery and a high level of trust from readers

Want to promote your brand on theGirl.ru?

Contact our managers to get a personalized media plan and consultation on placement.

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