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Advertising on Woman.ru

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Woman.ru is one of the largest and most authoritative women's online resources in Russia. The site brings together millions of female readers and sets trends in the fields of fashion, beauty, health, psychology, relationships, and lifestyle.

About Woman.ru

  • 14.9 million unique visitors per month

  • 55.1 million page views per month

  • 1.2 million social media subscribers

Audience:

  • 74% women, 26% men

  • Core audience: 25–44 years old

Woman.ru is both a media outlet and a forum, a vibrant community with a unique blend of expert content and user interaction. The site combines three key content directions: real reality, real stars, a real encyclopedia of women's interests.

Advertising Opportunities

Format

Capabilities

Features

Banner Advertising

Branding.
Desktop: 970×250, 300×600, sticky banner / non-scrollable leaderboard 728×90, TGB 316×196, menu button.
Mobile: 300×250, Native Scroller, Ad Button (80×80), Fullscreen.

Maximum visibility and memorability.

Video Advertising

In-Read (video clips within thematic articles).

Native integration into editorial content.

Text Advertising

News, "Standard" article, article + social, E-com article, article + newsletter + social, integration into editorial articles, branded page test, webinar with an expert.

Audience trust in the content.

E-mail Marketing

Branded newsletter to the Woman.ru database.

High conversion and direct communication.

Social Media

Post in VK, OK, Telegram, story in VK, clips in VK, contest in VK, OK.

Reach through additional channels.

Benefits of Advertising on Woman.ru

  • Over 20 years of audience trust.

  • Millions of users and huge media potential.

  • A combination of media, forum, and a vibrant community.

  • Flexible advertising formats for different goals: image, traffic, sales.

  • Additional promotion through social media and email.

Advertise on Woman.ru and get closer to your target audience!

Contact our managers to get a consultation, choose the optimal format, and calculate your campaign cost.

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